Havaianas Australia Day Thong Challenge: Bondi Beach 2011

On Australia Day, the Havaianas Australia Day Thong Challenge takes place where various Australian states compete in a world record attempt at the number of people on inflatable thongs joined in a line in the water.

The rising fog that swept the beach couldn’t deter the masses from flocking to Bondi Beach to participate in a fun day out and watch a sea of people slip onto giant thongs and float in the water. The fun even originated in 2006 along Coogee Beach and later moved to the north end of Bondi Beach.

The winner of the 2011 Havaianas Australia Day Thong Challenge, with a record of 2068 giant thongs, was Sydney.

Photos of the 2011 Havaianas Australia Day Thong Challenge at Bondi Beach

Havaianas Australia Day Thong Challenge 2011
Australia Day on Bondi Beach

Havaianas Australia Day Thong Challenge 2011
Giant Havaianas Thongs on the Beach

Havaianas Australia Day Thong Challenge 2011
Thongs take to the water

Havaianas Australia Day Thong Challenge 2011
Inflatable thong with Australian flag from 2010

Havaianas Australia Day Thong Challenge 2011
Inflatable thongs in gold and green colours from 2009

Havaianas Australia Day Thong Challenge 2011
Havaianas lined up along Bondi Beach

Havaianas Australia Day Thong Challenge 2011
A moment of calm before the start

Havaianas Australia Day Thong Challenge 2011
Ready to go in the water

Havaianas Australia Day Thong Challenge 2011
Thongs and whales and Australiana

Havaianas Australia Day Thong Challenge 2011
The world record attempt is a sea of people joined in a line on airbed thongs

Havaianas Australia Day Thong Challenge 2011
Girls enjoying a ride

Havaianas Australia Day Thong Challenge 2011
A wave of thongs on Bondi Beach

Havaianas Australia Day Thong Challenge 2011
A man and his dog paddle

Havaianas Australia Day Thong Challenge 2011
The world record attempt is made… and won!

Havaianas Australia Day Thong Challenge 2011
Fun day on Bondi Beach

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Havaianas Australia Day Thong Challenge: Bondi Beach 2011 was last modified: December 20th, 2015 by Corinne Mossati

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Corinne Mossati

Corinne Mossati is the Founder/Editor of popular online magazine Gourmantic and Cocktails & Bars, a website dedicated to cocktail culture and the discerning drinker. She is named in Australian Bartender Magazine’s Top 100 Most Influential List, is a member of The Academy responsible for judging the World’s 50 Best Bars. She has also judged the inaugural Australasian Whisky Awards and various national cocktail competitions.

11 Comments:

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  4. Ha! LOVE it! We had no idea they did this. Happy Australia Day (though a day late) from two fellow Aussies.

    • Cool, isn’t it? :) This is the second time I’ve been and it’s a lot of fun! Happy Australia Day to you both :)

  5. Really cool! When i first read the title of the post, I was a little confused about what exactly was happening. But, when I actually read the post and saw the pics, I thought “What a fun day at the beach!” (and great marketing on Havaianas’ part!)

    • I deliberately left out the translation (thongs = flip flops) in the spirit of keeping an Aussie flavour to the post ;) as my friend put it, it would be cool to have people wearing thongs/ g-strings, with thongs on their feet, riding those inflatable thongs! :D

  6. Looks like an excellent way to spend a day on the beach. Fun and creative event!

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