myPlates Bright Lights Launch

Bright Lights from myPlates, along with Vivid Sydney and street artists created a kaleidoscope of colour at the launch of their new range of colourful number plates.

Taking inspiration from the bright lights of iconic cities around the world, the new range of sleek number plates appeals to individuals who seek to tell their story in new and unique ways.

Bright Lights
Personalised number plates in NSW

Bright Lights
Daryl Head

Daryl Head, CEO of myPlates, shared his story and explained the evolution of personalised number plates in NSW and the way that have transformed the way drivers express themselves on the road.

Bright Lights
Collection of number plates, including Bright Lights (right)

Giving a brief history dating back to 1910 when motor vehicles were first registered in NSW, he told guests that it was in 1969 that the first ever personalised plate in NSW was issued. From 1981 onward, custom plates were introduced, followed by commemorative number plates such as Bicentennial plates (1987), the Olympics (1998), Centenary of Federation (2001), the 75th anniversary of the Harbour Bridge (2007) and now Bright Lights (2012).

Bright Lights

Renowned street artists, Tim Phibs and Scottie Bonsai were invited to create an artwork that represents Bright Lights and personalisation. PHIBS is the artist who painted the side of Eat Art Truck at the media launch.

Bright Lights
Tim PHIBS

Bright Lights
Scottie BONSAI

Against the shimmering city lights of Vivid Sydney, Phibs and BONSAI worked to create a large canvas of colour each inspired by the new number plates.

Bright Lights
Tim PHIBS

Bright Lights
Scottie BONSAI

At the conclusion of the event, tickets were drawn and the artworks were given as a lucky door prize. Gourmantic was the proud ticket winner of the canvas by PHIBS.

Bright Lights
Tim PHIBS, with his canvas

Bright Lights
Finished canvas by BONSAI

Delicious canapés were served throughout the evening and in keeping with the theme, colourful macarons put a sweet end to the event.

Bright Lights
Bright Lights macarons

The range of Bright Lights number plates is available in seven bright colours including Moulin Rouge (red), Midnight Jazz (Purple), Blue Lagoon, Hot Flamingo (pink), Venetian Green, Casino Sunrise (orange), Gold Rush (yellow) on a black background in a combination of 6-digit alpha-numeric characters from myPlates and the RMS (formerly RTA) for an order fee of $275.

GRMNTC

The Bright Lights launch was held on Wednesday 30 May 2012 on Level 3 of Cruise Bar.

myPlates
http://www.myplates.com.au

Gourmantic attended the launch event as media guests.

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myPlates Bright Lights Launch was last modified: December 20th, 2015 by Corinne Mossati

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Corinne Mossati

Corinne Mossati is the founder and editor of Gourmantic. An avid scribe, she has taken pen to paper since the age of five. Her repertoire includes long works of fiction, short stories and travelogues. She is a winner of the GT travel writing competition, has judged the Australasian Whisky Awards and several cocktail competitions. She is also named in the Australian Bartender Most Influential List.

2 Comments:

  1. So why weren’t these released for motorcycles?

    I want the orange+black one for my bike as it matches it perfectly!

  2. Pingback: Appleton Estate Rum Australian Bartender Challenge Final 2012 | Gourmantic

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