Avión Tequila Launches in Australia

The Ivy Penthouse was transformed into a lavish airport lounge for the launch of Avión Tequila in Australia.

Avión Tequila Launch
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The range of Avión Tequila Launch
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Aviacion (Avión Silver)
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Avión Tommy’s Margarita, (Avión Reposado), High Plains Drifter (Avión Anejo)
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Avión Espresso Martini (Avión Espresso)
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Jason Crawley (The Drink Cabinet) at the Sangrita bar
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Dancers at the Launch Event
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DJ Aeroplane (Vito De Luca)
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Avión Espresso
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Avión Espresso Bathtub
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Avión Espresso
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Avión Tequila Launch
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Avión Tequila Launch
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Avión Tequila Launch
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Photography © by Kevin Burke for Gourmantic – Copyright: All rights reserved.

Avión means “airplane” in Spanish, a name chosen to reflect the highlands region of Jalisco, Mexico where the spirit is made. The tequila is made from Blue Weber Agave and is triple distilled which gives it an ultra smooth character whether it is the  Silver, Reposado (aged for 6 months in American oak casks) or Añejo expression (aged for 2 years in American oak casks). Avión also comes in a delicious Espresso liqueur made with real Italian espresso.

Avión is produced by a fifth generation family of agave growers and the tequila was recently awarded three medals including Double Gold at the San Francisco World Spirits Competition. If you’re a fan of the television series Entourage, you may have seen it as their drink of choice.

At the first class themed event, dancers provided entertainment and renowned Belgian music producer and  DJ, Aeroplane (Vito De Luca),  flew  in exclusively for the launch and performed a set of house and disco beats.

To best sample the expressions, a salt bar was set up with Jason Crawley of The Drink Cabinet serving sangritas and verditas with Avión Silver. Tasty libations were provided by the Ivy Penthouse team with cocktails such as Aviacion (Avión Silver), Avión Tommy’s Margarita with rosemary garnish, (Avión Reposado), High Plains Drifter (Avión Añejo) and Avión Espresso Martini (Avión Espresso).

The canapes had a distinct LA and South American flavour with Avión cured snapper, tortilla crisps and jalapeno salsa, crisp fried gouda puffs, guava dip; King crab, lime, cilantro and hazelnut tart; and Avión and chilli steak tartare, quail egg and lime mayo.

Avión Tequila is sold exclusively at Dan Murphy’s along with selected on-premise venues around Australia.

The Avión launch event was held on Wednesday 2nd April 2014 at the Ivy Penthouse.

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Avión Tequila Launches in Australia was last modified: December 20th, 2015 by Corinne Mossati

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Corinne Mossati

Corinne Mossati is the founder and editor of Gourmantic. An avid scribe, she has taken pen to paper since the age of five. Her repertoire includes long works of fiction, short stories and travelogues. She is a winner of the GT travel writing competition, has judged the Australasian Whisky Awards and several cocktail competitions. She is also named in the Australian Bartender Most Influential List.